New Product Launch: Callaway GBB Epic Driver
Callaway Golf struck a death knell for persimmon head drivers in 1991 when it introduced the first driver with a head crafted entirely of stainless steel. They named it Big Bertha, and there were...
Category: Golf Products
New Product Launch: Wilson Staff Triton Driver
It began with a golf club that borrowed its physics from a fly swatter. Along with another, that mimicked the motion of a manta ray swimming through a coral reef. As well as another...
2016 Holiday Golf Gifts
Have you ever heard a golfer say, “I’ve got to work on my game,” or “how’s your game?” That’s because golfers don’t merely play golf; golfers have “a game.” When the gift-giving time rolls...
Callaway Golf Snags Top Ball Designer from Nike
It’s not easy to make a name for oneself in the world of golf ball manufacturing. In fact, for over a century the list began and ended at one: Coburn Haskell. It was back...
New Product Launch: Titleist 917 Drivers
Titleist has made its reputation as the premiere golf ball in the game for as long as anyone can remember, but it took Acushnet 27 years – way back in 1962 – before the...
Golf Equipment Newcomer PXG Signs Eight New Players
As business plans go, this was not one that reckoned to be catnip to potential investors. Evolution du style Start with no experience and enter the already crowded marketplace of golf club manufacturers. And,...
New Product Launch: Callaway Steelhead XR Irons
Do you need any evidence that time flies? We’re so deep into the 21st century already that golf manufacturers are looking back with nostalgia to golf clubs introduced in years that started with a...
New Product Launch: Srixon Soft Feel Golf Balls for 2017
James Bond fans know that the golf ball of choice in the famous match against the best of the Bond villains, Goldfinger, was a Dunlop 65. In fact, it was Goldfinger’s professed passion for...
Father’s Day Gift Guide: Go Customized!
A dozen golf balls equals gift-giving made easy, since every golfer can always use a dozen balls. It’s a proven way to make Dad happy every Father’s Day. But why not mix things up this...
PXG Clubs See Their First PGA Tour Win
Nothing succeeds like success. That old proverb is no more apt than in the copycat world of professional golf where a tournament win with new equipment can spawn a clamor to local golf shops...
