Just when we thought Titleist’s Pro V1 models couldn’t get any better, the new Pro V1 and Pro V1x golf balls have once again raised the bar. The updated models were unveiled during the 2015 PGA Merchandise Show, held earlier this month at the Orange County National Golf Center in Orlando, Florida.
With PGA Tour pros wielding the most influence over any potential changes they wanted to see made in upcoming Pro V1® and Pro V1x™ models, the most common responses from golf pros could be summed up in two words: not much. With responses from Tour players pointing toward making precise changes in regards to more short-game spin alongside a softer feel (without losing distance), Titleist has once again proven that sometimes the minimalist approach delivers maximum results.
Titleist Pro V1 & Pro V1x Get a High-Tech Suit
The cover may seem the same on the outside: white, dimpled, with the world-renowned “Titleist” logo adjacent to a newer, larger side stamp. However, the beauty of the latest Pro V1 and Pro V1x lies in the unseen details of the new cover’s sophisticated formulation. Titleist golf balls’ new outer layer – comprised of a revolutionary thermoset urethane elastomer cover – has been painstakingly designed to meet the demands of PGA Tour pros and amateurs alike, without sacrificing the reliable performance of the Pro V1 and Pro V1x models of years past.
Improving a product that has already set the benchmark for high-caliber golf ball performance was no easy task, according to Michael Sullivan, the Vice President of Golf Ball Product Development at Titleist. “Thermoset urethane is very difficult to work with, but it gives us complete control of the chemical composition,” Mr. Sullivan stated for Golf.com. “This allows us to dial in our desired properties of spin control, softness and durability.”
Want to know more about how the new Pro V1 and Pro V1x can help your short game? Here you go:
What the painstaking testing provides researchers with is a chemical composition that has been tested so many times before it ever reaches the ball that by the time it does, nothing is left to chance. Applying the patented thermoset urethane elastomer cover to the new Titleist Pro V1 and Pro V1x has resulted in a new spin on the old classic that is reliable, softer, and all about short-game control.
What PGA Tour Pros Are Saying
Titleist golf balls have long been PGA and LPGA Tour favorites, resting atop the tees of the most reputable names in professional golf today. Just listen to what the pros have to say about the new Pro V1 and Pro V1x:
“I feel like I’m going from the ultimate golf ball to the new ultimate golf ball.” – Adam Scott, PGA Tour Player
“The new Pro V1 has softer feel around the greens. I just love how much I can trust it.” – Azahara Munoz, LPGA Tour Player
“The new Pro V1x does everything. It has the length, it has the spin, it has the control.” – Bubba Watson, PGA Tour Player
“The performance I get off the tee with my Pro V1x is longer and straighter than any other ball that I could play.” – Jordan Spieth, PGA Tour Player
“A softer cover around the greens can definitely benefit any player – not just the pros, but the amateurs as well.” – Rickie Fowler, PGA Tour Player
Professional and amateurs alike have both praised the improved spin and control around the greens that the new Pro V1 and Pro V1x have brought to the table. And thanks to Titleist’s new cutting-edge cover, you can rest assured that your long game won’t be sacrificed.
More precision for your short game, all while keeping long-game distance. Watch this video to learn more about how the new Pro V1 and Pro V1 is manufactured for exceptional distance: